Whether you like the terminology or not, things are changing on the Internet, which is increasingly embedded in people's lives. People have access to vast amount of information at their fingertips, they have access to all the beautiful applications such as You Tube, Slide Share,Blogs to name a few of the long lists.
Does this matter to your business? It's not hard to see how changes in the online environment will affect your business sooner or later.
For people who need an introduction to Web 2.0, here are a few links to get you started:
* Tim O'Reilly's definition
* the conference
* trademark controversy
* Troy Angrignon's ChangeThis manifesto combines a solid background on Web 2.0 with applications for business.
* and of course Wikipedia for the Beginners.
We seem to have a number of discussions about terminology going on—about Web 2.0, RSS versus feeds, social media,social networking the debates only prove that people are interested in these topics, and that the whole Internet environment isn't mature yet. Vigorous discussion of terminology is just part of the growth process.
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